Edible Blooms is the brainchild of Kelly Baker-Jamieson, who invested her life savings to start the business in 2005. The first store was opened in Brisbane, Australia and was headed up by New Zealand native and first ever Edible Blooms employee, Sarah Bruce. Following the success of the Brisbane store, the concept was soon rolled out to the rest of Australia, and in 2008 Sarah returned home to Auckland to launch Edible Blooms New Zealand.

Since 2008, Edible Blooms New Zealand has enjoyed continued success in the local market, where we've put the joy back into gifting. We say no to boring old gifts and have opened up a world where you can gift differently. Our selection of gifts always delivers a WOW moment, every single time!

Edible Blooms offers a uniquely different gifting experience. Our range of chocolate bouquets and gift baskets are handmade with love from the finest chocolates, fresh fruit and delicious doughnuts.

We deliver across New Zealand. Whatever the occasion, you can be confident that your Edible Blooms gift will surprise, delight and inspire joy. The quality of our products combined with the fresh ideas we consistently deliver has made Edible Blooms NZ the market leader for the past ten years. Our chocolate bouquets and gift baskets are always remarkable. You can relax knowing your perfect gift will arrive at the perfect moment

At Edible Blooms, we make it easy and fun to celebrate, every day. Order from the convenience of your desktop, mobile or by phone. There are no hidden costs and multiple options to customise each bouquet and make it your creation. The joy of giving is what truly puts pleasure in our work. This shines through in every gift we deliver and the thousands of happy customers who trust us to gift differently, no matter what the occasion.

And we’re 100% committed to providing the best customer service you’ll ever experience. The result? Pure delight, huge smiles and tears of joy. We invite you to join us and experience the pleasure of delivering an unforgettable Edible Blooms NZ moment.

As we like to say, "our blooms come from the heart, are handmade with love and are delivered with happiness!"

A little more about what makes our team tick:

We love to create.  We wake up in the middle of the night with new ideas for innovative gifts that will help you to send a message that is special and memorable.  If you are the kind of person that puts extra care and thought into delighting your family, friends and colleagues, then we are just right for you.

How do we do it?
It all starts with our fantastic team. Our company values are to be Fun, Fresh & Authentic. This translate into our workplaces with a company verse that goes:

Our daily purpose is to change the way that people send gifts.  
It's the thing that gets us jumping out of bed each day. Every gift that we create by hand is designed to wow and to be memorable. 

What makes us unique?

We are fresh.  We are fast.

With a large footprint in every major capital city of Australia and Auckland NZ, we can be anywhere you can't be.  Fast.  Our gifts are made fresh daily, and we guarantee the quality of our service and products.

Delivery on time or it's free - from just NZD NZ $9.95

We know how important it is to get your special gift there on time.  If you send a birthday or anniversary gift with us and it doesn't arrive on time, it's free. 

Our next business day delivery service is just NZ NZ $9.95, and you can upgrade any 'oops I forgot VIP deliveries' to our express service for same day turnaround in metro areas.

Order between NZ and AUS and the gift can be the same
We know how important it is for corporate companies to have the same gift delivered to their clients and staff. We can customise gifts between the both NZ and AUS to make you stand out from the crowd.  

Personalise your gift delivery in 3 easy steps:

1. Select your gift design

2. Write your FREE gift card message

3. Personalise your gift with a custom message on the ribbon, add extra chocolates, wine, or plush soft toys. 

We are passionate about our community
From donating percentages of sales to Dress for Success or Cerebral Palsy New Zealand or over the years our support of the Ronald McDonald House as well as numerous local charities and organisations we support in a variety of ways from time to time, we love to extend the love beyond the doors of Edible Blooms. 

In addition to major projects, we enjoy supporting lots of local community organisations.  Click here to read our donations page.

Thank you for visiting us here at Edible Blooms today.  We hope you will be part of our growth story and we welcome your feedback anytime at auckland@edibleblooms.co.nz or call us on 0508 EDIBLE(334253).